Evolving Markets Fueled by the Auracast™ Broadcast Standard
Only a few consumer-grade Auracast™ devices have entered the market, but we expect interest to steadily rise throughout 2024 and into 2025, with consumer products being readily available by mid-late 2025. Pro AV technologies utilizing Auracast™ will likely follow, but significant demand in the commercial market isn’t projected until late 2025 as consumers embrace technology with the Auracast™ standard.
As a long-time Bluetooth SIG contributor, Williams AV prioritizes innovative technology for the dynamic Pro AV market. We are actively developing commercial Auracast™ solutions and are investing in gathering customer feedback to deliver a robust, feature-rich solution.
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