Rising Star Distributor Awards
SDS Music Factory AG (Switzerland) A long-time Williams AV partner, SDS Music Factory AG, delivered a record-setting year in 2025. The team has been especially successful in introducing the Infinium® Auracast™ broadcast audio solutions across a range of vertical markets, helping customers adopt scalable, next-generation audio experiences.
Building on many years of successful collaboration, Audio-Technica Benelux reached new milestones by deploying Digi-Wave® portable digital products in projects ranging from motorsports to international conferences. Their success reflects a strong ability to align Williams AV solutions with diverse customer needs while continuing to grow across the broader product portfolio.
Visionhire Entertainments delivered a standout year, implementing Williams AV solutions for tour guide systems, intercom, and assistive listening across corporate, government, and education environments. Their work highlights the flexibility of the Williams AV product lineup and its ability to support a wide range of applications.
Audiovision AB was named New Distributor of the Year, following rapid growth and strong market adoption of Infinium Auracast™ broadcast audio solutions. Their technical expertise, hands-on approach, and commitment to quality have helped expand Williams AV’s presence throughout Sweden.
“Our distributors are true partners, and their success comes from understanding both the technology and the people using it,” said Per Persson, Vice President of International Sales and Product Management at Williams AV. “They go beyond assistive listening—helping customers deliver better audio experiences. We’re grateful for their dedication and excited to keep building together.”
The awards were presented during ISE 2026 in Barcelona, celebrating the global partnerships that continue to drive innovation and growth for Williams AV.
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About Williams AV
Founded in 1976 and headquartered in Eden Prairie, Minnesota, Williams AV is celebrating 50 years of advancing assistive communication technology. The company pioneered the industry with the first assistive listening system—reshaping connections by breaking down communication barriers and improving speech intelligibility.
Today, Williams AV offers a comprehensive portfolio of solutions for assistive listening, language interpretation, intercom systems, classroom audio, guided tours, and entertainment. Designed for integration and accessibility, these solutions enable inclusive communication across diverse environments—from classrooms and courtrooms to houses of worship and large public venues.
With a global presence in more than 60 countries, Williams AV partners with a trusted network of distributors and integrators to serve professional and consumer markets worldwide. As the company marks its 50th anniversary, Williams AV remains committed to innovation, quality, and service—empowering individuals and communities through inclusive communication solutions.
Williams AV — Empowering Connections Through Assistive Communication
Learn more at www.WilliamsAV.com
